Re: SKY & TELESCOPE SOLD
- From: Odysseus <odysseus1479-at@xxxxxxxxxxxx>
- Date: Mon, 20 Feb 2006 03:17:23 GMT
Brian Tung wrote:
Mark Gingrich wrote:
A publication for English-speaking intermediate and advanced amateur
astronomers has existed for well over 100 years: the bimonthly
_Journal of the British Astronomical Association_. However, for US
subscribers it is about five times more expensive, on a per-page
basis, than S&T.
Despite the provincial slant of many of its articles, the JBAA's
readership are spread among some 40 countries. And yet, the total
circulation is a paltry 2800 subscribers -- a telling statistic
that attests to the *lack* of any pent-up demand for astronomical
publications with elevated technical content.
Thanks for the tip, though. You may have just made that 2,801.
The Royal Astronomical Society of Canada has recently found it
necessary to surcharge members who want to receive a printed copy of
its equally venerable journal.
<http://www.rasc.ca/journal/journal.html>
Presumably even a modest increment of advertising revenue would have
made such a measure unnecessary. Not that I mind the lack of
advertising, as a reader! (Although it would be nice if something
were done about the execrable typography.)
--
Odysseus
.
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