Re: Preaching To The Converted
From: Ryan Tanaka (yidijm_at_hotmail.com)
Date: 10/26/04
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Date: 26 Oct 2004 10:37:29 -0700
"Immortalist" <Reanimater_2000@yahoo.com> wrote in message news:<urqdnZuW44Fz1uDcRVn-oQ@comcast.com>...
You know what they say...new ideas gain recognition only when the
opposition dies off.
Ryan
-- http://www.ryangtanaka.com > The more well informed the members of the audience are, the less likely they are > to be persuaded by a one-sided argument and the more likely they are to be > persuaded by an argument that brings out the important opposing arguments and > then proceeds to refute them. > > On the other hand, an uninformed person is less apt to know of the existence of > opposing arguments. If the counterargument is ignored, the less-informed members > of the audience are persuaded; if the counterargument is presented, they may get > confused. > > (3) One-Sided vs Two-Sided Arguments: > > Suppose you are about to make a speech attempting to persuade your audience > that capital punishment is necessary. Would you persuade more people if you > simply stated your view and ignored the arguments against capital > punishment, or would you be more persuasive if you discussed the opposing > arguments and attempted to refute them? Before trying to answer this > question, let us try to understand what is involved. If a communicator > mentions the opposition's arguments, it might indicate that he or she is an > objective, fair-minded person; this could enhance the speaker's > trustworthiness and thus increase his or her effectiveness. On the other > hand, if a communicator so much as mentions the arguments on the other side > of the issue, it might suggest to the audience that the issue is > controversial; this could confuse members of the audience, make them > vacillate, and ultimately reduce the persuasiveness of the communication. > With these possibilities in mind, it should not come as a surprise to the > reader that there is no simple relation between one-sided arguments and the > effectiveness of the communication. It depends to some extent upon how well > informed the audience is: The more well informed the members of the audience > are, the less likely they are to be persuaded by a one-sided argument and > the more likely they are to be persuaded by an argument that brings out the > important opposing arguments and then proceeds to refute them. This makes > sense: A well-informed person is more likely to know some of the > counterarguments. When the communicator avoids mentioning these, the > knowledgeable members of the audience are likely to conclude that the > communicator is either unfair or unable to refute such arguments. On the > other hand, an uninformed person is less apt to know of the existence of > opposing arguments. If the counterargument is ignored, the less-informed > members of the audience are persuaded; if the counterargument is presented, > they may get confused. > > Another factor playing a vital role is the initial position of the audience. > As we might expect, if a member of the audience is already predisposed to > believe the communicator's argument, a onesided presentation has a greater > impact on his or her opinion than a two-sided presentation. If, however, a > member of the audience is leaning in the opposite direction, then a > two-sided refutational argument is more persuasive. Most politicians seem to > be well aware of this phenomenon; they tend to present vastly different > kinds of speeches, depending upon who constitutes the audience. When talking > to the party faithful, they almost invariably deliver a hell-raising set of > arguments favoring their own party platform and candidacy. If they do > mention the opposition, it is in a derisive, mocking tone. On the other > hand, when appearing on network television or when speaking to any audience > of mixed loyalties, they tend to take a more diplomatic position, giving the > opposing view a reasonably accurate airing before proceeding to demolish it. > > http://groups.google.com/groups?selm=vt49og3usfsbda%40corp.supernews.com > > The Social Animal - Elliot Aronson - 8th Edition 1999 > http://www.amazon.com/exec/obidos/ASIN/0716733129/
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